How We Are Different
Technology Marketer Challenge:
- Sales executives spend less than 30% of their time actually selling
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Not enough actionable leads
- Poor targeting of audience using rented lists
- Lack of pre- and post-event communication discipline
FeedAbo’s goal is to form long-term strategic relationships with its customers by becoming an extension of their in-house marketing organizations. FeedAbo’s objective is to engage only with customers that either have achieved a certain marketing process maturity (e.g. have quality marketing offers, processes, lead scoring) or who understand what critical components their marketing organization is missing.
When most outsourced lead generating and telemarketing firms often forced to sacrifice quality in order to reach specific quantities of targeted prospects, FeedAbo focuses on lead quality. Startups and established vendors have trusted and leveraged FeedAbo to accelerate lead generation and improve quality of their sales pipeline.
FeedAbo service model has three unique characteristics:
- Laser-focused on delivering best leads to technology vendors
- Strong management team
- Proprietary, in-house list of 131,750+ IT buyers in the US and Europe
- In-house data cleansing team, one-of-a-kind approach to marketing list management
- Pre-built integrations links to Salesforce.com, Goldmine, Act! and SugarCRM
- Country-specific teams across 5 languages (English, German, Italian, Polish, Russian)
- Unique combination of US (3 locations) and offshore resources (1 location) enables our teams to deliver solutions which are best of class and scalable.
- Corporate fiscal and operations discipline
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